business transformation through digital marketing

Publication Type: Edited Book

Book Name: Futuristic Trends in Management Volume 3 Book 20
Authors: Mr. Amit Gunjan
Keywords: Page Tag , Server log, Cookie
Area/Stream: Management / Business / Others
Published in: IIP Series
Volume: 3, Month:May,Year:2024
Page No.: 367-375
e-ISBN: 978-93-5747-889-2
DOI/Link: https://www.doi.org/10.58532/V3BGMA20P10CH1

Abstract:

COVID 19 has shifted the physical world to the digital world. In the world of the machine, they are not in a position to bifurcate between the various users. The bifurcation can be done only with the help of web analytics. With the help of cookies, server log, and page tag we can track the data in a proper way. There are various tools like Google Analytics and Adobe Analytics that can track online data in real-time. We can make our Website more efficient if we are able to analyze the data in the proper way and if we will give recommendation which is effective for the company.

Cite this: Mr. Amit Gunjan ,"BUSINESS TRANSFORMATION THROUGH DIGITAL MARKETING ", Futuristic Trends in Management Volume 3 Book 20,IIP Series, Volume 3, May, 2024, Page no.367-375, e-ISBN: 978-93-5747-889-2, DOI/Link: https://www.doi.org/10.58532/V3BGMA20P10CH1

Views: 184 Download File

Published Books Submit Submit Proposal Submit Chapter for Edited Books Submit Paper for Conference

Editorial Board Reviewers Edited Books Editors/Reviewers

Previous CFC / CFP Conferences Edited Books

Subscription Downloads Paper Format Copyright Form

Editor/Reviewer registration

News

Call for Papers for Volume 4, Yearly Volume of IIP Series Journal

Login/Signup

User Login

Create New Account

BUSINESS TRANSFORMATION THROUGH DIGITAL MARKETING

Contact Us