e - ISBN : 978-93-5747-630-0Publisher: Iterative International Publishers (IIP), Selfypage Developers Pvt Ltd.Volume: 3-2024
AIM & SCOPE
Management is an art of getting things done through and with the people in formally organized groups. It is an art of creating an environment in which people can perform and individuals and can co-operate towards attainment of group goals. Management Study HQ describes Management as a set of principles relating to the functions of planning, directing and controlling, and the application of these principles in harnessing physical, financial, human and informational resources efficiently and effectively to achieve organizational goals. A good management is the backbone of all successful organizations. And to assist business and non-business organizations in their quest for excellence, growth and contribution to the economy and society, Management Book Series covers research knowledge that exists in the world in various management sectors of business through peer review chapters. This book series helps company leaders and key decision-makers to have a clear, impartial, and data-driven perspective of how factors will impact the economy moving forward and to know what they should be doing in response. The content of the book is as follows.
PART 1
Chapter 1FUTURISTIC TRENDS IN LEAN SIX SIGMA HIGHER EDUCATION INSTITUTES PROSPECTIVE https://www.doi.org/10.58532/V3BHMA4P1CH1
Chapter 2FUTURISTIC TRENDS IN SOCIAL ENTREPRENEURSHIP AND ITS IMPACT ON IN UPLIFTMENT OF THE SOCIETY – A THEORETICAL PERSPECTIVEhttps://www.doi.org/10.58532/V3BHMA4P1CH2
Chapter 3STRATEGIC DECISION MAKING IN MANAGEMENThttps://www.doi.org/10.58532/V3BHMA4P1CH3
Chapter 4E-BUSINESS IN THE DIGITAL AGEhttps://www.doi.org/10.58532/V3BHMA4P1CH4
Chapter 5KNOWLEDGE MANAGEMENT: THE BASIC CONCEPT AND ELEMENTShttps://www.doi.org/10.58532/V3BHMA4P1CH5
Chapter 6IMPACT OF EMPLOYEE MOTIVATION ON PRODUCTIVITY OF ORGANIZATION https://www.doi.org/10.58532/V3BHMA4P1CH6
Chapter 7A CONTEMPORARY ARTIFICIAL INTELLIGENCE (AI) DEVELOPMENTS AND CHALLENGES IN INDIAN BANKING SECTORhttps://www.doi.org/10.58532/V3BHMA4P1CH7
PART 2
Chapter 1EMERGING TRENDS IN RECRUITMENT (RECRUITMENT REVOLUTION: FUTURISTIC TRENDS IN TALENT ACQUISITION)https://www.doi.org/10.58532/V3BHMA4P2CH1
Chapter 2ROLE OF DIGITAL MARKETING IN ONLINE BUSINESS ERAhttps://www.doi.org/10.58532/V3BHMA4P2CH2
Chapter 3VIABILITY OF BIOFUELS IN INDIAhttps://www.doi.org/10.58532/V3BHMA4P2CH3
Chapter 4EMBEDDED FINANCE: THE INTEGRATION OF FINANCIAL SERVICES INTO NON-FINANCIAL PLATFORMShttps://www.doi.org/10.58532/V3BHMA4P2CH4
Chapter 5TEACHING BUSINESS TECHNOLOGIES THROUGH MANAGEMENT CURRICULUM IN INDIAhttps://www.doi.org/10.58532/V3BHMA4P2CH5
PART 3
Chapter 1INVESTIGATING THE MEDIATING ROLE OF CUSTOMER RETENTION ON CRM- BUSINESS PERFORMANCE INGENERAL INSURANCE INDUSTRYhttps://www.doi.org/10.58532/V3BHMA4P3CH1
Chapter 2UNDERSTANDING THE EVOLUTION OF AUGMENTED REALITY AND VIRTUAL REALITY IN ONLINE RETAILING: A BIBLIOMETRIC ANALYSIShttps://www.doi.org/10.58532/V3BHMA4P3CH2
PART 4
Chapter 1EXPERIENTIAL STUDY ON THE IMPACT OF DIGITAL MARKETING ON CONSUMER BUYING PATTERNShttps://www.doi.org/10.58532/V3BHMA4P4CH1
Chapter 2AN OVERVIEW OF CIRCULAR ECONOMY WITH AN EMPHASIS ON THE BASEL AND HONG KONG CONVENTIONS OF THE IMO-SUSTAINABILITY APPROACHhttps://www.doi.org/10.58532/V3BHMA4P4CH2
Chapter 3ARTIFICIAL INTELLIGENCE (AI) IN THE WORKPLACE: CHANGES AND CHALLENGEShttps://www.doi.org/10.58532/V3BHMA4P4CH3
PART 5
Chapter 1ROLE OF EDUCATION IN WOMEN’S EMPOWERMENT IN THE VILLAGE SECTOR: A REVIEWhttps://www.doi.org/10.58532/V3BHMA4P5CH1
PART 6
Chapter 1GREEN BANKING: FOSTERING SUSTAINABILITY WITH RESPONSIBLE FINANCEhttps://www.doi.org/10.58532/V3BHMA4P6CH1
Chapter 2EVOLUTIONARY NEED FOR BETTER MARKETING PRACTICES BY TEXTILE WHOLESALERShttps://www.doi.org/10.58532/V3BHMA4P6CH2
Chapter 3PARADIGM SHIFT IN ACCOUNTING RULES – MODERN APPROACH OF ACCOUNTINGhttps://www.doi.org/10.58532/V3BHMA4P6CH3
EDITORIAL BOARD MEMBERS
Dr. P. Venkata SubbaiahAssistant Professor GITAM Business SchoolGITAM (Deemed to be University)Visakhapatnam, Andhra Pradesh, India.
Dr. Vishnu Sajan Assistant Professor Bannari Amman Institute of Technology Alathukombai, Tamil Nadu, India.
Dr. Zameer Pasha Associate Professor Department of Management St. Claret CollegeBengaluru, Karnataka, India.
Mrs. C. Kalaivani Assistant ProfessorJayaraj Annapackiam College for women Periyakulam, Tamil Nadu, India.
Dr. Prof. Arup Barman Professor Department of Business Administration Assam UniversitySilchar, India.
Dr. Alka Agnihotri Assistant Professor Galgotias UniversityGreater Noida, Uttar Pradesh, India.
Dr. Dasika Chaitanya Visiting Professor NMIMS University Mumbai, India.
Mr. Surendra Singh Jagwan Head of the Department Institute of Hospitality, Management & Sciences Kotdwar, Uttarakhand, India.
Dr. Ashwinkumar A. Santoki Assistant Professor Vanita VishramSurat, Gujarat, India.
Dr. Vishal Gupta LecturerDepartment of CommerceUniversity of JammuJammu & Kashmir, India.
Dr. Sunil Kumar Roy Professor & Dean Apeejay Stya UniversityGurugram, Haryana, India.
Mrs. E. Prashanthi Head of the Department Sanskrithi School of Business Puttaparthi, Andhra Pradesh, India.
Dr. Renu Mishra Assistant Professor Gulf American University Creative Tower Free Zone Fujairah UAE.
Dr. Mohsin Khan Assistant Professor Department of CommerceSchool of Social Sciences and Languages (SSL) VIT UniversityVellore, Tamil Nadu, India.
Dr. Kirti Makwana Assistant Professor Charotar University of Science and TechnologyCharusat CampusPetlad, Anand, Gujarat, India.
Dr. Asha Bhatia Director of Research Universal Business School Karjat, Maharashtra, India.
Dr. Naresh Guduru Associate Professor Balaji Institute of Technology & ScienceWaragal Telangana, India.
Prof. (Dr.) Vikas Singh Professor & Program DirectorSchool of Hospitality & TourismGalgotias University Greater Noida, Uttar Pradesh, India.
Dr. Urfana Amin Moharken Master BHSS Soura, Srinagar. Jammu & Kashmir, India.
Ms. Akanksha Saxena Research Scholar Rama UniversityKanpur, Uttar Pradesh, India.
Dr. Cheryl Venan Dias Programme Coordinator and Assistant Professor Srinivassa Sinai Dempo College of Commerce and Economics Deendayal Integrated Educational Complex Cujira, Goa, India.
Dr. Sindhura K PhD Assistant Professor MEASI Institute of Management Chennai, Tamil Nadu, India.
Prof. Dr. Paresh Shah Principal and Professor Rai School of Management StudiesRai UniversityDholka, Ahmedabad, Gujarat, India.
Ms. Hemalatha M Assistant Professor Gardencity University Bengaluru, Karnataka, India.