e - ISBN : 978-93-5747-362-0 Publisher: Iterative International Publishers (IIP), Selfypage Developers Pvt Ltd.Volume: 3-2024
AIM & SCOPE
Management is an art of getting things done through and with the people in formally organized groups. It is an art of creating an environment in which people can perform and individuals and can co-operate towards attainment of group goals. Management Study HQ describes Management as a set of principles relating to the functions of planning, directing and controlling, and the application of these principles in harnessing physical, financial, human and informational resources efficiently and effectively to achieve organizational goals. A good management is the backbone of all successful organizations. And to assist business and non-business organizations in their quest for excellence, growth and contribution to the economy and society, Management Book Series covers research knowledge that exists in the world in various management sectors of business through peer review chapters. This book series helps company leaders and key decision-makers to have a clear, impartial, and data-driven perspective of how factors will impact the economy moving forward and to know what they should be doing in response. The content of the book is as follows.
PART 1
Chapter 1DIGITAL MARKETING STRATEGIES FOR THE PROMOTION OF GENOMIC TESTINGhttps://www.doi.org/10.58532/V3BFMA13P1CH1
Chapter 2IMPACT OF ECOSYSTEM ENABLERS ON STARTUP LIFE CYCLEhttps://www.doi.org/10.58532/V3BFMA13P1CH2
Chapter 3RANKING THE FACTORS AFFECTING INDEPENDENT PROGRESS OF STARTUPS WHILE COLLABORATING WITH CORPORATES: A STUDY USING AHPhttps://www.doi.org/10.58532/V3BFMA13P1CH3
Chapter 4A STUDY OF SUSTAINABILITY ON CONSTRUCTION SUPPLY CHAIN MANAGEMENThttps://www.doi.org/10.58532/V3BFMA13P1CH4
PART 2
Chapter 1EMPOWERMENT OF WOMEN THROUGH SELF-HELP GROUPS: A COMPREHENSIVE STUDY IN SUNDARBANS, WEST BENGALhttps://www.doi.org/10.58532/V3BFMA13P2CH1
Chapter 2BANKING WITH A FOCUS ON CREDIT RISKhttps://www.doi.org/10.58532/V3BFMA13P2CH2
Chapter 3WOMEN LEADERSHIP TRAITS IN THE ERA OF PANDEMIChttps://www.doi.org/10.58532/V3BFMA13P2CH3
Chapter 4MICRO FINANCE INTERVENTIONS: WOMEN EMPOWERMENT AND POVERTY REDUCTION IN RAYAGADA DISTRICT, ODISHAhttps://www.doi.org/10.58532/V3BFMA13P2CH4
Chapter 5HUMAN RIGHTS: EMPOWERMENT ALONE CANNOT HELP OUR WOMEN'S FOR THEIR RIGHTS IN INDIAhttps://www.doi.org/10.58532/V3BFMA13P2CH5
PART 3
Chapter 1EMBRACING ARTIFICIAL INTELLIGENCE IN MANAGEMENT: NAVIGATING THE FUTURISTIC LANDSCAPEhttps://www.doi.org/10.58532/V3BFMA13P3CH1
Chapter 2VOLATILITY IN THE STOCK MARKET IN RELATION TO GOLD PRICES, CRUDE OIL, AND FOREX IN THE INDIAN CONTEXThttps://www.doi.org/10.58532/V3BFMA13P3CH2
Chapter 3UNDERSTANDING THE FINANCIAL BEHAVIOUR OF MIDDLE-CLASS FAMILIES AND HOW COUNTRY WILL GET BENEFITS FROM THIS UPCOMING MIDDLE-CLASS BOOMhttps://www.doi.org/10.58532/V3BFMA13P3CH3
Chapter 4TECHNOLOGY UPGRADATION SCHEMES AND SERVICES AVAILABLE TO MSMEs IN INDIA: AN OVERVIEWhttps://www.doi.org/10.58532/V3BFMA13P3CH4
PART 4
Chapter 1EMPLOYEES’ CREATIVITY FOR THE IMPROVEMENT OF ORGANISATIONAL BEHAVIOUR AND PRODUCTIVITY: A LITERATURE REVIEWhttps://www.doi.org/10.58532/V3BFMA13P4CH1
PART 5
Chapter 1A STUDY ON PERCEIVED BARRIERS FOR INNOVATION AND ENTREPRENEURSHIP AMONG ENGINEERING AND MANAGEMENT GRADUATES IN ANDHRA PRADESHhttps://www.doi.org/10.58532/V3BFMA13P5CH1
Chapter 2MACHINE LEARNING AND FINANCIAL FRAUD: NOVEL DEVELOPMENTS IN INFORMATION ANALYSIShttps://www.doi.org/10.58532/V3BFMA13P5CH2
EDITORIAL BOARD MEMBERS
Dr. Azimi Associate ProfessorFaculty of HumanitiesUniversity of Zanjan Zanjan-Tabriz road, University of ZanjanFaculty of Humanities, Management and Accounting Department Dr. Nahed Habis Associate professor Amman Arab University- Business School
Dr. Vijaya S. Uthaman Assistant Professor CET School of Management College of Engineering Trivadrum
Sweety Mohini Home maker Academy of Management Studies
Dr. Ruchika Jain Assistant Professor Gobindgarh Public CollegeAlour, Khanna, Punjab, India
Dr. Rinki Mishra Assistant Professor Parul University VadodaraLimda, Vadodara
Aadil Rashid Assistant professor Periyar University
G Divakara Reddy Research Scholar Department of CommerceVels University, PallavaramChennai, Tamil Nadu, India
Dr. Kapil Shanker Tiwari Assistant Professor Amity University Lucknow CampusMalhaur (Near Railway Station), Post Office: Chinhut, Lucknow (U.P.)
Dr. Trilok Sharma Director Vocademics
Dr Aditya Sharma Assistant professor D'Sharma Education Ram Nagar Dharamshala HP
Rupa Paul Assistant Professor JIS College of EngineeringKalyani, Inadia
Dr. Sambaji Rao Assistant Professor Department of Applied Sciences and Humanities SVKM's Institute of TechnologyDhule, Maharashtra
Dr B Sudheer Kumar Associate Professor Sri Sai College of it and ManagementBuddai Palle, Chennai Tirupati bypass RoadYSR Kadapa District, Andhra Pradesh, India
Dr. B. Balanagalakshmi Associate Professor Koneru Lakshmaiah Education Foundation (Deemed to be University)
Roshan Baa Associate Professor St. Xavier's CollegeRanchi Dr. Camil Bulcke path RanchiJharkhand, Inida
Prof. Dr. Siddhartha Ghosh Chair Professor & College Principal JT Aviation College, MAKAUT UniversityGovernment of WB, Kolkata, India
Dr. Kumar Saurabh Assistant Professor Maharashtra National Law UniversityAurangabad, Nath Valley Road, Kanchanwadi, Aurangabad
Parminder Singh Freelancer Guru Nanak College of EducationGopalpur, Ludhiana
Atul Runthala School Principal Shree Swaminarayan Gurukul Intl SchoolChevella Road, Moinabad(M). RR Dist, Hyderabad, Telangana