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Global Business Environment: Challenges and Opportunities e - ISBN : 978-93-6252-327-3 Print ISBN :978-93-6252-550-5 Publisher: Iterative International Publishers (IIP), Selfypage Developers Pvt Ltd. Publication date: 2024
DOI : <a href="https://www.doi.org/10.58532/GBEC" target="_blank" rel="noopener noreferrer">https://www.doi.org/10.58532/GBEC</a>
Chapter 1 INTRODUCTION TO THE GLOBAL BUSINESS ENVIRONMENT
Chapter 2 GLOBALIZATION AND ITS IMPACT
Chapter 3 INTERNATIONAL TRADE THEORIES
Chapter 4 IMPACT OF ECONOMIC SYSTEMS ON GLOBAL BUSINESS
Chapter 5 INTERNATIONAL FINANCIAL MARKETS: CHALLENGES AND OPPORTUNITIES IN THE GLOBAL BUSINESS ENVIRONMENT
Chapter 6 GLOBAL MARKET ENTRY STRATERGY
Chapter 7 NAVIGATING CROSS-CULTURAL COMMUNICATION IN GLOBAL TEAMS
Chapter 8 INTERNATIONAL MARKETING STRATEGIES
Chapter 9 GLOBAL SUPPLY CHAIN MANAGEMENT
Chapter 10 INTERNATIONAL HUMAN RESOURCE MANAGEMENT
Chapter 11 GLOBAL BUSINESS ETHICS AND CORPORATE SOCIAL RESPONSIBILITY
Chapter 12 INTERNATIONAL TRADE POLICIES AND AGREEMENTS
Chapter 13 GLOBAL COMPETITIVE STRATEGIES
Chapter 14 INTRODUCTION TO EMERGING MARKETS
Chapter 15 GLOBAL RISK MANAGEMENT
Chapter 16 TECHNOLOGY AND INNOVATION IN GLOBAL BUSINESS
Chapter 17 INTERNATIONAL BUSINESS NEGOTIATIONS Chapter 18 FOREIGN DIRECT INVESTMENT AND PORTFOLIO INVESTMENT
Chapter 19 SUSTAINABILITY IN THE GLOBAL BUSINESS ENVIRONMENT: A HOLISTIC VIEW
Chapter 20 FUTURE TRENDS IN GLOBAL BUSINESS
 AIM & SCOPE
In today's interconnected world, the global business environment is evolving at an unprecedented pace, presenting both challenges and opportunities for organizations and professionals alike. The rapid advancements in technology, the complexities of international markets, and the growing emphasis on sustainability and ethics demand a profound understanding of the multifaceted global business landscape. The need to analyze, adapt, and innovate in this dynamic arena is more critical than ever for businesses to not just survive but thrive in a competitive and volatile marketplace.The book, Global Business Environment: Challenges and Opportunities, is an effort by the CMAOI Association to provide a holistic perspective on these critical aspects. With contributions from leading experts, researchers, and practitioners, this book addresses a wide array of topics that are essential for comprehending the nuances of globalization. It sheds light on key areas such as international trade theories, global financial markets, market entry strategies, and the cultural sensitivities vital for cross-border collaborations. Through 20 meticulously crafted chapters, this book aims to cater to the diverse needs of students, academicians, business leaders, and policymakers, offering a balanced blend of theoretical concepts and actionable strategies. Each chapter delves into the intricacies of contemporary issues like sustainability, innovation, and corporate social responsibility while addressing future trends that are likely to shape the global business environment. By presenting practical approaches to managing risks, leveraging emerging technologies, and building resilient supply chains, the book equips readers with tools to tackle real-world challenges effectively. We believe that Global Business Environment: Challenges and Opportunities will not only serve as a comprehensive academic resource but also inspire readers to think critically, act strategically, and contribute meaningfully to the ever-evolving global marketplace. Whether you are an aspiring professional, a seasoned executive, or an academician, this book offers valuable insights and knowledge to enhance your understanding and foster informed decision-making in the field of global business.
Author’s
Dr. Aamir Junaid Ahmad Serial Entrepreneur and Digital Marketing Expert Doctorate from BIT Mesra, Ranchi.

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