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<p><span style="font-family: helvetica, arial, sans-serif;">e-ISBN : 978-93-7020-333-4</span><br /><span style="font-family: helvetica, arial, sans-serif;">Publisher : Iterative International Publishers (IIP), Selfypage Developers Pvt Ltd.</span><br /><span style="font-family: helvetica, arial, sans-serif;">Volume : 4-2025</span></p> <p><strong><span style="font-family: helvetica, arial, sans-serif;">AIM & SCOPE</span></strong></p> <p style="text-align: justify;">In the rapidly transforming global business landscape, organizations are challenged to stay relevant, competitive, and resilient. Navigating such complexity demands a keen understanding of policy formulation, strategic intent, and their successful execution across all levels of an enterprise. The book "Business Policy and Strategic Management" emerges from this critical need—to equip learners, researchers, and practitioners with a comprehensive and pragmatic view of strategic decision-making in business. This volume brings together scholarly contributions and applied perspectives on how organizations craft, evaluate, and sustain strategies in dynamic environments. It encapsulates foundational theories and contemporary practices, addressing both classical and emerging issues such as innovation strategy, corporate governance, competitive advantage, knowledge management, and digital transformation. Designed with academic rigor and industry relevance, the book aims to bridge the gap between conceptual frameworks and practical implementation. As the editor, I have drawn upon over two decades of academic and professional experience in the fields of management, information systems, and human resource development. My journey through teaching, mentoring, research, and curriculum development has underscored the importance of an integrated approach to policy and strategy—one that aligns organizational capabilities with external realities. Special care has been taken to ensure that the content is not only aligned with university syllabi but also enriched with case studies, research insights, and reflective questions that stimulate critical thinking. The contributors to this book—academicians, researchers, and industry practitioners—bring diverse expertise, enriching the volume with multi-dimensional views. This book is intended for students of business and management, research scholars, educators, and corporate strategists who seek to develop a deeper, actionable understanding of strategic management. It is my sincere hope that the insights offered here will contribute meaningfully to academic discourse and practical applications in the field. I express my gratitude to all contributors, reviewers, and the publishing team at IIP Book Series for their support and dedication to academic excellence.</p> <p><strong>Chapter 1</strong><br />STRATEGIC THINKING AND PLANNING- BUSINESS POLICY AND STRATEGIC MANAGEMENT<br /><a title="https://www.doi.org/10.58532/nbennurBPSM1" href="https://www.doi.org/10.58532/nbennurBPSM1">https://www.doi.org/10.58532/nbennurBPSM1</a></p> <p><strong>Chapter 2</strong><br />COMPETITIVE AND INDUSTRY ANALYSIS<br /><a title="https://www.doi.org/10.58532/nbennurBPSM2" href="https://www.doi.org/10.58532/nbennurBPSM2">https://www.doi.org/10.58532/nbennurBPSM2</a></p> <p><strong>Chapter 3</strong><br />STRATEGY FORMULATION<br /><a title="https://www.doi.org/10.58532/nbennurBPSM3" href="https://www.doi.org/10.58532/nbennurBPSM3">https://www.doi.org/10.58532/nbennurBPSM3</a></p> <p><strong>Chapter 4</strong><br />ORGANIZATIONAL STRUCTURE AND DESIGN<br /><a title="https://www.doi.org/10.58532/nbennurBPSM4" href="https://www.doi.org/10.58532/nbennurBPSM4">https://www.doi.org/10.58532/nbennurBPSM4</a></p> <p><strong>Chapter 5</strong><br />CHANGE MANAGEMENT IN STRATEGIC MANAGEMENT<br /><a title="https://www.doi.org/10.58532/nbennurBPSM5" href="https://www.doi.org/10.58532/nbennurBPSM5">https://www.doi.org/10.58532/nbennurBPSM5</a></p> <p><strong>Chapter 6</strong><br />GLOBAL AND INTERNATIONAL MARKETING STRATEGIES<br /><a title="https://www.doi.org/10.58532/nbennurBPSM6" href="https://www.doi.org/10.58532/nbennurBPSM6">https://www.doi.org/10.58532/nbennurBPSM6</a></p> <p><strong>Chapter 7</strong><br />INNOVATION AND TECHNOLOGY IN STRATEGIC MANAGEMENT<br /><a title="https://www.doi.org/10.58532/nbennurBPSM7" href="https://www.doi.org/10.58532/nbennurBPSM7">https://www.doi.org/10.58532/nbennurBPSM7</a></p> <p><strong>Chapter 8</strong><br />EMERGING TRENDS IN STRATEGIC MANAGEMENT<br /><a title="https://www.doi.org/10.58532/nbennurBPSM8" href="https://www.doi.org/10.58532/nbennurBPSM8">https://www.doi.org/10.58532/nbennurBPSM8</a></p> <p><strong>Chapter 9</strong><br />STRATEGY IMPLEMENTATION<br /><a title="https://www.doi.org/10.58532/nbennurBPSM9" href="https://www.doi.org/10.58532/nbennurBPSM9">https://www.doi.org/10.58532/nbennurBPSM9</a></p> <p><strong>Chapter 10</strong><br />CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICSS<br /><a title="https://www.doi.org/10.58532/nbennurBPSM10" href="https://www.doi.org/10.58532/nbennurBPSM10">https://www.doi.org/10.58532/nbennurBPSM10</a></p> <p><strong>Chapter 11</strong><br />DETERMINANTS OF PAYMENT METHODS IN MERGERS AND ACQUISITIONS: A COMPREHENSIVE ANALYSIS <br /><a title="https://www.doi.org/10.58532/nbennurBPSM11" href="https://www.doi.org/10.58532/nbennurBPSM11">https://www.doi.org/10.58532/nbennurBPSM11</a></p> <p><strong>EDITORIAL BOARD MEMBERS</strong></p> <p><strong>Dr. Deepika S. Joshi</strong> <br />Associate Professor <br />Department of Commerce and Business<br />Management, Amrapali University, Haldwani</p> <p style="text-align: justify;"> </p> <p style="text-align: justify;"> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p>
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