Futuristic Trends in Management Volume 3 Book 25

e - ISBN : 978-93-5747-449-8
Publisher: Iterative International Publishers (IIP), Selfypage Developers Pvt Ltd.
Volume: 3-2024

AIM & SCOPE

Management is an art of getting things done through and with the people in formally organized groups. It is an art of creating an environment in which people can perform and individuals and can co-operate towards attainment of group goals. Management Study HQ describes Management as a set of principles relating to the functions of planning, directing and controlling, and the application of these principles in harnessing physical, financial, human and informational resources efficiently and effectively to achieve organizational goals. A good management is the backbone of all successful organizations. And to assist business and non-business organizations in their quest for excellence, growth and contribution to the economy and society, Management Book Series covers research knowledge that exists in the world in various management sectors of business through peer review chapters. This book series helps company leaders and key decision-makers to have a clear, impartial, and data-driven perspective of how factors will impact the economy moving forward and to know what they should be doing in response. The content of the book is as follows.

PART 1

Chapter 1
ANALYSIS OF EFFECTIVENESS OF GREEN HRM PRACTICES IN ORGANIZATIONS
https://www.doi.org/10.58532/V3BHMA25P1CH1

Chapter 2
THE MORAL MIND: DECODING THE PSYCHOLOGY OF BUSINESS ETHICS
https://www.doi.org/10.58532/V3BHMA25P1CH2

Chapter 3
INFLUENCER MARKETING
https://www.doi.org/10.58532/V3BHMA25P1CH3

Chapter 4
AI-DRIVEN CUSTOMER SEGMENTATION: UNLOCKING VALUABLE INSIGHTS FOR PRECISION MARKETING
https://www.doi.org/10.58532/V3BHMA25P1CH4

Chapter 5
EVOLVING BUSINESS ETHICS AND CSR PRACTICES TOWARDS SUSTAINABILITY-THE FUTURE TREND
https://www.doi.org/10.58532/V3BHMA25P1CH5

Chapter 6
EMERGING TRENDS IN FASHION MARKETING: A BIBLIOMETRIC ANALYSIS
https://www.doi.org/10.58532/V3BHMA25P1CH6

Chapter 7
REVOLUTIONIZING HRM: EXPLORING THE IMPACT OF AI ON HUMAN RESOURCE MANAGEMENT
https://www.doi.org/10.58532/V3BHMA25P1CH7

Chapter 8
UNLOCKING MARKETING INSIGHTS: HARNESSING DATA SCIENCE FOR STRATEGIC DIGITAL MARKETING OPTIMIZATION
https://www.doi.org/10.58532/V3BHMA25P1CH8

Chapter 9
LEADERS COMMUNICATION SKILLS: AN EFFECTIVE TOOL FOR POSITIVE ENVIRONMENT IN THE WORKPLACE
https://www.doi.org/10.58532/V3BHMA25P1CH9

Chapter 10
NAVIGATING THE TECHNOLOGICAL FRONTIER: THE IMPACT OF EMERGING TECHNOLOGIES ON MANAGEMENT
https://www.doi.org/10.58532/V3BHMA25P1CH10

Chapter 11
EVOLUTION AND SIGNIFICANCE OF CORPORATE SOCIAL RESPONSIBILITY IN MODERN BUSINESS STRATEGIES
https://www.doi.org/10.58532/V3BHMA25P1CH11

Chapter 12
"SOCIAL SPHERE REVOLUTION: AI'S IMPACT ON TRANSFORMING SOCIAL MEDIA MARKETING"
https://www.doi.org/10.58532/V3BHMA25P1CH12

PART 2

Chapter 1
KNOWLEDGE SHARING IN HEALTHCARE SYSTEM
https://www.doi.org/10.58532/V3BHMA25P2CH1

Chapter 2
PROBLEMS AND ISSUES OF KUDUMBASHREE UNITS IN KERALA: PROS AND CONS
https://www.doi.org/10.58532/V3BHMA25P2CH2

Chapter 3
CONSUMER ENGAGEMENT THROUGH SOCIAL MEDIA MARKETING-REVIEW
https://www.doi.org/10.58532/V3BHMA25P2CH3

EDITORIAL BOARD MEMBERS

Dr. Sampath Lingam
Principal
Balaji Institute of Management Sciences
Narsampet, Warangal, Telangana, India.

Dr. K. Bhavani Selvi
Assistant Professor
Department of Commerce
DRBCCC Hindu College
Pattabiram, Chennai, Tamil Nadu, India.

Dr. S. Vijay Mallikraj
Associate Professor
Department of Management Studies
Solamalai College of Engineering
Madurai, Tamilnadu, India.

Dr. Shubham Kakran
Teaching Assistant
Mittal School of Business
Lovely Professional University
Punjab, India.

Dr. Antonette Asumptha j
Faculty
Department of Management Studies
MKU College, Madurai Kamaraj University
Palkalainagar, Madurai, India.

Dr. Krishna Trivedi
Assistant Professor
ILSASS (Institute of Language Studies and Applied Social Sciences)
Anand, Gujarat, India.

Dr. R. Saroja Devi
Assistant Professor

Mrs. Samriti Jangwal
Assistant Professor
Trinity College
Jalandhar, Punjab, India.